Dive into the rhythmic world of Claude Hopkins' "My Life in Advertising," a unique fusion of big band, swing, ragtime, and jazz that pays homage to the life and times of advertising pioneer Claude C. Hopkins. Released on January 1, 2022, under Crazy Warthog Media, this five-hour, 14-minute journey is not just an album, but a vibrant exploration of Hopkins' extraordinary career, set to the backdrop of infectious melodies and timeless tunes.
Each track, from "This Book Is Not a Personal Story" to "Some Things Personals," mirrors the chapters of Hopkins' autobiography, offering a musical narrative of his journey from humble beginnings to advertising genius. The album's eclectic mix of genres reflects the diverse influences that shaped Hopkins' innovative approach to advertising, much like his book "Scientific Advertising," which remains a classic in the business world.
Born to a Scottish mother who instilled in him values of thrift, caution, ambition, and energy, Hopkins' story is one of perseverance and ingenuity. His methods, based on timeless principles, revolutionized the advertising industry, and now, his life's work is celebrated in this captivating musical tribute.
"My Life in Advertising" is more than just a collection of songs; it's a testament to Claude Hopkins' legacy, a symphony of his experiences, and a celebration of his enduring impact on the world of advertising. So, plug in your headphones and let the swinging rhythms of Claude Hopkins transport you to an era of innovation and inspiration.